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NETFLIX: Squid Game Season 2 Logged 730 Million Hours on Netflix

Squid Game Season 2 logged 730 million hours viewed on Netflix — 292 times the 2.5 million-hour catalog median across 27,803 titles.
Kyle McAuliffe · June 15, 2026 · 3 min

Squid Game Season 2 logged 730 million hours viewed on Netflix — 292 times the 2.5 million-hour median across 27,803 titles from 2010–2025.

The catalog median rose 18% from 5.7 million in the earliest report window to 6.7 million in the latest, signaling a higher middle even as mega-hits define the ceiling. The top dozen titles hold a median of 411 million hours, confirming sustained concentration at the head.

How the pattern changed over time

Median Hours viewed Over Time

The catalog median rose 18% from 5.7 million hours in the opening period to 6.7 million at the close — a higher middle even as individual mega-hits define the headlines. Engagement tables mix report windows and title types; the trend reflects a shift in the reported middle, not a claim that every viewer watches more.

Who sits at the top

Squid Game: Season 2 // 오징어 게임: 시즌 2 leads at 730,100,000 — 411,000,000 marks the median among the top dozen

Squid Game: Season 2 // 오징어 게임: 시즌 2 logged 730 million hours. Among the top dozen, the median is 411 million — elevated, but not a single lonely spike. Global event titles dominate the ceiling. Below that head is a long descent into ordinary catalog hours.

How the field is spread

Hours viewed by Source

Hours viewed by engagement-report source show whether different publication windows share the same middle or disagree about typical scale. Report vintages are not identical instruments. Comparing boxes across sources reveals stability — or drift — in how Netflix's tables describe the catalog.

Who beats the median — and who trails

Hours viewed vs median by Source

3_What_We_Watched_A_Netflix_Engagement_Report_2024Jan-Jun sits 100,000 above the median; 1_What_We_Watched_A_Netflix_Engagement_Report_2025Jan-Jun trails by 200,000. Those gaps are modest relative to the hundreds of millions at the title ceiling. Source-to-source differences matter most when interpreting medians across report windows.

What moves together

Hours viewed vs Views

Hours viewed and views rise together for many titles, but runtime and completion behavior leave clusters that a single ranking would hide. A short title can rack up views without matching a long series' hour total. The scatter is where that distinction appears.

What this file cannot tell you

Community-cleaned TidyTuesday snapshots are not live APIs. Missing values, spelling variants, and week-of-export coverage limits apply. Merged tables may fan out or duplicate rows when join keys are imperfect.

Findings describe the file on hand — structural signals about reported Netflix engagement, not a full private ledger of every stream.

What to take away

Hours viewed concentrate at the top: Squid Game: Season 2 leads at 730 million, while the catalog median sits at 2.5 million. Leaders, report-window gaps, and the hours-versus-views scatter each answer a different question about attention.

Treat the charts as a map of published engagement tables — then check the source window before turning any title into a platform strategy claim.

Data, methods & sources

Data and method

Engagement reports from Netflix's weekly viewership releases — hours viewed, runtime, and global availability flags — arrive here via the TidyTuesday 2025-07-29 shows table.

Source labels distinguish engagement-report windows. Medians dampen mega-hit skew. Charts export as Plotly JSON with PNG fallbacks.

Sources

Data Science Learning Community. (2025). TidyTuesday: Netflix Engagement. https://raw.githubusercontent.com/rfordatascience/tidytuesday/main/data/2025/2025-07-29/shows.csv